Product Content Strategist Casino (English-Speaking)

Product Management · Sliema, Malta
Department Product Management
Employment Type Full-time, Possibility to work remotely

Web International Services is a lead generation company operating within the iGaming and Finance sector since 2012. We are a company with stable revenue, organic growth and huge potential. At Web International Services, we provide entertaining and educational information to the audience through content-rich websites, designed to deliver exceptional user experience and drive quality traffic to our business partners. Here you can achieve new goals and grow professionally. We are rich with talented people who are passionate about what they are doing. Join the team now and let’s grow together!


We are looking for:
We are on the lookout for a Product Content Strategist Casino (English-Speaking). You will mainly be responsible for driving and leading the product from a content perspective in collaboration with the Product Manager. In this role, you will be working both on a strategic level as well as an operational one to generate fully optimised content about anything casino-related and bring thousands of visitors daily to websites. You will have a chance to work and learn from the best Product Managers in Malta. 



  • Defining content ideas by working with our content and product team
  • Reviewing other authors’ work
  • Guiding authors throughout the research process and using the skyscraper technique
  • Helping to develop product strategy (content-wise), ensuring that we have the best possible content on our portals
  • Coming up with new content-related ideas to develop our sites further
  • Analysing and being up-to-date with market requirements and changes
  • Working alongside our enthusiastic and creative teams of designers, developers and affiliate managers



  • Native speaker of English
  • 1+ year of experience within the iGaming industry
  • A passion for and a good understanding of the casino sector
  • Ideally have knowledge of how casino works
  • UK market experience and/or interest will be considered an added plus
  • The ability to put yourself in the customer's shoes and come up with new content-related ideas
  • Great communication and research skills
  • Good WordPress skills
  • Knowledge of and experience in using Google Analytics
  • A basic understanding of SEO
  • Previous content strategist or content writing experience will be considered an asset 

What we take pride in:

At Web International Services, we care about our employees. Topics like sustainability, family-friendliness, social responsibility mean a lot to us. Here we will provide you with an opportunity to grow professionally, develop your career and work together with other enthusiasts. We believe that one of our most significant advantages is that we listen. If you have any ideas on your own, you can always present them to the general management as you will be in direct contact with them (literally next door).

  • Educational benefits for career development:
  • Conference budget up to 1500 € per year
  • Free books programs
  • Online courses paid by the company (f.e. on
  • Educational sessions every week for 2 hours


Other advantages:

Here are some other reasons why working at WIS is awesome. We put our employees always first. As a newcomer, you will have a chance to select working equipment depending on your preferences. At WIS we are happy to offer you flexible working hours and home office regulation. To keep your brain working and your energy level up we offer free lunch on a daily basis. You will also find soft drinks, coffee and all sort of snacks in our fully equipped kitchen. On top of that, at WIS we offer a health bonus regulation: “a healthy mind in a healthy body”.

Want to get to know us better and become a part of Web International Services World? Follow the links below to learn more:

Apply now or send an email to Elsa directly and she will be more than happy to answer your questions and help you with your application.

We are happy to welcome you at your next home – Web International Services Ltd

Thank You

Your application was submitted successfully.

  • Location
    Sliema, Malta
  • Department
    Product Management
  • Employment Type
    Full-time, Possibility to work remotely